Six days after its launch, it’s a tidal wave: Kim Kardashian’s skin in Fortnite has established itself as the most popular ever published in the game. Released on December 14, 2025 for Chapter 7 Season 1, it literally crushed the competition in the usage statistics. “the Kim Kardashian skin from Chapter 7 simply blew away the competition.”
Fortnite is not its first attempt. Since 2017, Epic Games’ game has collaborated with hundreds of licenses to offer more than 2,600 skins and cosmetic items. But few people reach such heights. Barely a week after its release, the influencer’s skin has established itself with an unprecedented lead in the rankings. “Kim’s skin is now the best-selling and most popular skin in the game.”
Record numbers in just six days
The site Fortnite.GG, which tracks the statistics of skins used in real time, reveals that the Kim Kardashian skin was used 2.9 million times, representing 5.13% of gaming sessions. In comparison, the previous leader, Backlash, had only 1.4 million, or 2.53%. “the skin has been used 2.9 million times, or 5.13%, while Backlash sits at 1.4 million uses, and 2.53%.”
This means that “Kim’s skin more than doubled the number of uses of the previous most played skin.” Even the most skeptical players couldn’t ignore this rise in power. “There is no photo, and these figures are simply mind-blowing.”
A customizable skin that will soon be unavailable
The success can also be explained by the quality of the design and the numerous customization options. Players can change the hairstyle, add glasses, gloves, or even choose different color variations. Even if the collection does not seem linked to any real project of Kim Kardashian, it takes up the familiar aesthetic.
But be careful: there’s only a short time left to get your hands on it. “This skin won’t be available forever, so if you’re one of the few players who hasn’t gotten it yet, hurry, because it will leave the store on December 28, 2025.”
Kim Kardashian, new queen of the battle royale?
This dazzling success raises an unexpected question: can an influencer from reality TV become one of the most striking faces in a video game universe as vast as Fortnite? If the phenomenon continues, it could well set a precedent for other collaborations of the same kind. In the meantime, players rush to play as the star in the arena. The countdown is on.